- Animation & Character Design Style: The majority of the children listed Spongebob Squarepants™ as their favorite cartoon character. 13,5% of children gave ‘yellow’ as their color their preference for characters.
- Preference for ‘special powers’/ character abilities/ qualities : The majority of children highlighted a preference for characters with some form of special ability in particular flying. They also identified a preference for characters with sporting prowess and characters who were good.
- Activities: Not surprisingly for this age group, the majority identified characters that ‘played with friends’ as their preferred activity for their ‘model character.
- Location: The majority of the children stated that they their ‘favorite character’ would live in a house.
- Favorite animal: 27% of children stated a preference for dogs
- Viewing patterns: Children watched cartoons with their friends (61%), siblings (74%) and parents (59%)
Energy
- What is energy? Children link the idea of energy to several different topics. Energy is linked to special powers (20,5%), movement and sport (16,3%), electricity (12,2%), and strength and muscles (11,2%).
- What finishes and what doesn’t? 63,6% cited coal, followed by gas (58,9%) and petrol (64,4%)
- Least polluting vehicles – 83,7% of children chose trains as the least polluting vehicle from a list of a car, bus and train.
Some ideas for characters of their own…
“Misho the juggler” by Krisi, 9 years old –Bulgaria
Drawing by Katarzyna , 7 years old – Poland
“Electric Man” by Arno, 9 years old – Belgium
“Super Apple” by Abbie, 8 years old - Ireland
“Flower Fairy” by Alina Cristina, 8 years old - Italy
